Privacy Policy of Ghillie & Gaff Guild

At Ghillie & Gaff Guild, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, engage with our services, or interact with us. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on our site includes:

Personal Data

Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you register with our site or when you choose to participate in various activities related to our services, such as online chat and message boards. When you communicate with us (e.g., via email, phone, or contact forms), we will collect the content of your communication, along with any metadata.

Derivative Data

Information our servers automatically collect when you access our site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the site.

Financial Data

Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase, order, return, exchange, or request information about our services from our site. We store only very limited, if any, financial information that we collect. Otherwise, all financial information is stored by our payment processor, and you are encouraged to review their privacy policy and contact them directly for responses to your questions.

How We Use Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via our service to:

• Create and manage your account.
• Process your orders and manage transactions related to our custom fishing rod building, reel repair, fly production, tackle box fabrication, netting, gaff, traditional lure crafting, and gear restoration services.
• Deliver targeted advertising, newsletters, and other information regarding promotions and our services.
• Enable user-to-user communications.
• Fulfill and manage purchases, orders, payments, and other transactions related to our services.
• Improve the efficiency and operation of our online platform.
• Monitor and analyze usage and trends to improve your experience with our services.
• Notify you of updates to our services.
• Offer new products, services, and/or recommendations to you.
• Perform other business activities as needed.
• Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.
• Request feedback and contact you about your use of our services.
• Resolve disputes and troubleshoot problems.
• Respond to product and service inquiries.
• Send you a newsletter or other updates related to our artisan craftsmanship and manufacturing.

Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation. This includes exchanging information with other entities for fraud protection and credit risk reduction.

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

Marketing Communications

With your consent, or with an opportunity for you to withdraw consent, we may share your information with third parties for marketing purposes, as permitted by law.

Affiliates

We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include any subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.

Business Partners

We may share your information with our business partners to offer you certain products, services, or promotions.

Cookies and Other Tracking Technologies

We may use cookies, web beacons, tracking pixels, and other tracking technologies on our site to help customize the site and improve your experience. When you access our site, your personal information is not collected through the use of tracking technology. Most browsers are set to accept cookies by default. You can remove or reject cookies, but be aware that such action could affect the availability and functionality of our site.

Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

Policy for Children

We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.

Your Rights

Depending on your location, you may have the following rights concerning your personal information:

• The right to be informed about how your data is being used.
• The right to access your personal data.
• The right to rectification of inaccurate personal data.
• The right to erasure (to be forgotten).
• The right to restrict processing.
• The right to data portability.
• The right to object to certain processing activities.
• Rights in relation to automated decision making and profiling.

To exercise any of these rights, please contact us using the details below.

Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

Ghillie & Gaff Guild

17 The Cobbles

Fisherman's Wharf

Brixham, Devon, TQ5 8EQ

Great Britain